Kruut
#editorial

A social media campaign for the Berlin start-up Kruut.
Kruut bring the power of nature back into your daily life: Their formulas are based on ancient knowledge and local superfoods like ground elder, nettle, and more.
Together with off-studios and our friend Iba, we showcased the connection between a sporty and urban lifestyle and the effects of local wild herbs. The focus is on high-quality extracts such as strength, balance and calm, which bring the power of nature back into your everyday life.